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Philips versus Matsushita

저작시기 2016.12 |등록일 2016.12.26 | 최종수정일 2016.12.27 파워포인트파일MS 파워포인트 (pptx) | 43페이지 | 가격 4,000원

목차

1. Philips’ Success
2. Matsushita Success
3. Philips : Failure of reform
4. Matsushita : Failure of reform
5. Analysis & Suggestion

본문내용

Divisional structure “Push" motive Strongly controlled by HQ, efficient to cost One-product-One-division Overseas operations reported to parent maintaining control over its subsidiaries Financial and legal affairs are handled by HQ centralized decision-making authority ▷ GLOBAL STRATEGY

<중 략>

International strategy with standardized products across country markets the competitive strategy and resources dictated by the home office Subsidiaries are only subordinate Less effective learning processes, mainly done by HQ Economies of scale

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