Merge with Lotte group is big opportunity. The synergy effect is expected to be extreme. Himart can transform Lotte household appliances branches into Lotte-Himart shop. Also Himart can expand their business operations with Lotte-homeshopping and Lotte online shop. Himart has concentrated building 'load shop' which has a big parking lot in the past 10 years. But today, . Himart has already many branches and brand power. Therefore, Shop-in-shop", which is located inside Lottemart is very effective. It can increase the number of stores at lower cost. And as a person who lives alone is increasing and interest in health is getting stronger. So quickly introducing small electronics and health related appliance is very important.
Various product line
Himart has the most abundant products line in all the domestic supplying companies of household appliances. The supplying companies such as Samsung, LG, Dongbu-Daewoo Electronics, Braun, Sony, Philips and other famous companies reach to the total of 110.