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[경영전략] Manufacturing Industry analysis (Husky injection molding system)

저작시기 2012.03 |등록일 2012.05.08 파워포인트파일MS 파워포인트 (pptx) | 15페이지 | 가격 2,300원

소개글

경영전략시간에 다루는 마이클 포터의 산업분석, 향후 발전 방안 등에 대한 피피티자료입니다

목차

Introduction
Husky superior performance
The industry environment
Internal environment
Husky’s stellar performance
Husky’s premium prices
Husky’s current difficulties
How to resppond

본문내용

Husky Injection Molding System is one of the world’s leading suppliers of injection molding equipment and services to the global plastics industry.

Manufacture ;
Machines/ Molds /Hot runners /Robotics

<중 략>

The firm’s commitment to the environment and personal wellness
Eighty-five percent of campus waste was recycled.
The landscape had been naturalized.
Product development projects which used plastics in more environmentally responsible ways received special attention.
A heavily-used fitness and wellness center
Cafeterias promoted vegetarian meals and offered no junk food.

Top manager(Mr. Schad)’s firm VISION and PASSION
In recent years, Schad had taken vigorous steps to firm up the values of the company

Core Competencies
(Valuable, Rare, Costly to Imitate, Nonsubstitutable)

Q. Does Husky’s stellar performance have to do with the industry environment attractiveness? Or does it have to do with Husky’s internal Characteristics?
A. Both have to do with husky’s stellar performance.

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