캐다나 교환학생시절 분석한 자료입니다.
global marketing 또는 global business, cultural business와 관련된 자료로
malaysia의 broadcating system에 대한 분석자료입니다. (영문자료)
In 1972 Broadcasting system began
But during 17years, there was only black&white cast
Until 1977, only 676,615 TV sets spread for people
However In 1982, after the 1st Asian Games opened in india,
Colorcast appeared for replying it through broadcasting.
And at least in 1990, india allowed to make program freely
So, india broadcasting station telecasted CNN new and Star TV for entertainment program
In 1992, Zee TV opened, Zee TV made many entertainment programs for young people.
They tried to make entertainment programs with their own culture characters