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LG Telecom 기업가치평가

저작시기 2009.11 |등록일 2010.03.31 파워포인트파일MS 파워포인트 (ppt) | 34페이지 | 가격 4,000원

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LG Telecom 기업가치평가

전반적인 기업 분석 및 기업가치평가 모델에 의한 기업의 적정 주가 추천까지

목차

Ⅰ. Industry Analysis
Ⅱ. LGT & Competitors Analysis
Ⅲ. Financial Analysis
Ⅳ. Valuation

본문내용

1. Mobile Market in Korea
Market Share of Q1, 2009
Market Penetration (over 96%)
Not a big Change in 3 Players Structure
- SKT Hold Half of Mobile Market
Players Seek for Increasing ARPU, rather than Increasing Subscribers
Market Share
Telco Market Size
`07
`08
`09(est.)
(Trillion WON)
17.8
19.3
21.7
54.5
56.7
56.2
Mobile
Comm.
Wired Comm.
others
As technology converged, telecom & broadcasting markets are regarded together.
Because of world economic recession, Most market size will be decrease except Mobile communication.
* Source : KT Lab. (`09. 4)
SKT
50.2%
KTF
29%
LGT
20.8%
Valuation Team 2
*/34
2. Mobile Telecom Biz
Formula of Telecom Biz
Operating Revenue
Number of
Subscribers
ARPU
Price Table
MOU (Minutes of Use)
X
X
To Increase Operating Revenue, Increase
① The Number Subscribers ▶ It’s not easy Because Market is Penetrated
② ARPU (Average Revenue Per User) ▶ Let’s focus on ARPU!
③ Price Table (Basic price, price per min.) ▶ Government & Customer Require Price Down!
④ MOU (Minutes of Use) ▶ So, Telecom SVC Providers Needs MOU! Voice Call is limited, Increase Data Com.
For Batter Data Communication, Faster Communication Network and Device are Needed!!!
Valuation Team 2
*/34
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