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코스타리카

저작시기 2009.12 |등록일 2010.01.09 워드파일MS 워드 (doc) | 32페이지 | 가격 1,900원

소개글

코스타리카 국가에 대한 분석으로 다이아몬드 모델, 지도자, 인텔, 이슈등을 총정리한 리포트 입니다.

목차

Part 1
Overview of Costa Rica
Economic History
The Costa Rican Economy in 1996
Composition of Economy
Zonas Francas
The Figueres Economic Strategy
The Emerging Electronic & Information Technology Cluster
Intel’s Search for a new manufacturing site
The Pursuit of Intel
The Decision

Part 2
Business Analysis
Costa Rica (Business) Model
Revenue Model
Agriculture
Trade alliance
Ecotourism
Value Proposition
Marketing channel
Strategies/Theories/Concepts Involved
Cluster theory
Diamond model
Stakeholders for Costa Rica
Government
Intel Corporation
Local
Possible Issue or problem
Solutions
Key point (The lesson learned from the case)
Discussion (Case Evaluation)
Updated Information
Reference

본문내용

Part 1 SUMMARY
Building a cluster: Electrics and Information Technology in Costa Rica
Once Jose Maria Figueres became president of Costa Rica in 1994, the new government wants to shift from agriculture country to be more technology based as of his government`s vision. 2 years later, Intel Corporation invests on ATP plant in Costa Rica which made big step move toward "electronics and information technology cluster". However, Costa Rica needs to pursue developing and moving their economy after this veer.
Overview of Costa Rica
Costa Rica, officially the Republic of Costa Rica is located in Central America , bordered by Nicaragua ,


Corporation.
Intel tried to pursue a potential country with less risk, i.e. the country with political stability, to construction a new ATP Plant and finally Costa Rica was chosen. Intel also convinced and clarified about the circle of economic development (see exhibit 7) starting with more development in economy would allow greater investment. Greater investment meant better education. Better education meant more innovation of technology. And rising in technology meant more economic development. This circle could meet with the President Figurers` vision that wanted to shift Costa Rica in economic development to go to further

참고 자료

Harvard Business School, Build a Cluster: Electronics and Information Technology in Costa Rica
http://www.valuebasedmanagement.net/methods_porter_diamond_model.html
http://www.isc.hbs.edu/econ-clusters.htm
http://www.josemariafigueres.org/biography-jose-maria-figueres/jose-maria-figueres-biography.htm
www.wikipedia.org
Building a cluster: Electrics & IT in Costa Rica
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