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COSTCO 서비스를 항공산업으로

저작시기 2009.11 |등록일 2009.12.22 파워포인트파일MS 파워포인트 (pptx) | 17페이지 | 가격 3,000원

소개글

COSTCO 에대한 소개, 전략, 서비스
서비스를 항공산업에 어떻게 적용?

목차

1. Introduction
2. Overlooks for the company
3. Main services
4. Takeaways of airline
5. Insights
6. suggestion

본문내용

2 16
“We’re a membership warehouse club"
1. Introduction
Opened
1976 under the price club name, San diego,CA,USA
Web Address
http://www.costco.com.
Club Members
450,000
Retail Stores
530 Location Worldwide (7 in Korea)
Competitor
Wal-Mart, Carrefour
Operation Philosophy
“Keep costs down and pass the saving on to our Member”
3 16
“We take care




suggestion
Airline company and Costco is very different Business area, but both of them sell service to customer.
Costco have nice Service strategies, Low price, Club membership, Business membership and Gift Card.
Adopt Costco service strategy to Airline Company, Airline company sells bundle airline Tickets and airline gift cards.
then take care well their business members, the company will get lots of advantages.
15 16
suggestion
I’m getting learn how

참고 자료

www.COSTCO.com
www.google.com (Pictures)
WayneF.Cascio . 2006 Means More than “Always Low Prices”:
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