[In&Out]인앤아웃 버거 조사
[In&Out] 인앤아웃버거 조사
1. Basic Information about IN-N-OUT
3. Business Philosophy
6. SWOT Analysis
Basic Information about IN-N-OUT
* Industry – Fast food restaurant
* CEO – Mark Taylor
* Establish - Founded in 1948 Irvine CA (Headquarters)
* Shop area – Western United States
In 1948, it was first drive-thru hamburger Store in America.
Harry and Esther Synder established in-n-out in 1948. Harry’s idea is a drive-thru hamburger where customers could order through a two-way speaker box.
His idea was quite unique at that time. California’s first drive-thru hamburger stand was born