(News Vender Problem) YB Sporting Apparel prints up novelty T-shirts commemorating major sports events (e.g., the Super Bowl, the World Series, Northwestern University winning the NCAA Basketball Tournament). The T-Shirts cost $5 to make and distribute and sell for $20. Company policy is to dispose of any excess inventory after the event by discounting the T-Shirts by 80 percent, that is, sell for $4. In 1994, YB printed shirts for the World Cup soccer playoffs in Chicago. It estimated demand at 12,0000 shirts, with a significant amount of uncertainty. Because of this uncertainty, YB printed only 10,000 shirts. What do you think of this decision? What quantity would you have recommended printing?
해답: YB 스포츠 옷은 슈퍼볼, 월드시리즈, 북서 대학전 NCAA 야구경기의 중요 스포츠 이벤트를 기념하는 진기한 T 셔츠를 프리트한다.