검색어 입력폼

[관광] The Distribution Mix in Tourism

등록일 2004.06.13 파워포인트파일MS 파워포인트 (ppt) | 14페이지 | 가격 1,000원

목차

Chapter 16 The Distribution Mix in Tourism
Tourism Distribution Is Unique
Components of the Tourism Distribution System
Direct and Indirect Distribution
Major Types of Travel Trade Intermediaries
Functions of Tour Wholesalers and Operators
Economics of the Tour Business
Functions of Retail Travel Agencies1.
Functions of Corporate Travel Departments
Functions of Incentive Travel Planners
Functions of Convention-Meeting Planners
Electronic Distribution

본문내용

Chapter 16 The Distribution Mix in Tourism
Chapter Objectives
1. Describe the tourism distribution system using a diagram to illustrate the relationship of the various tourism organizations involved.
2. Define direct and indirect distribution, and explain the difference between these two concepts.
3. Identify and describe the major types of travel intermediaries.

Chapter 16 The Distribution Mix in Tourism
Chapter Objectives
4. Explain the functions of tour wholesalers and operators, and the economics of the tour business.
5. Explain the functions of retail travel agencies.
6. Describe the reasons for creating corporate travel departments and the functions of these departments.
7. Explain the functions of incentive travel and convention-meeting planners.

참고 자료

없음
다운로드 맨위로