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[인터넷마케팅] IT 혁신의 폭 결정과 비용과 관련된 내용

등록일 2003.01.16 파워포인트파일MS 파워포인트 (ppt) | 21페이지 | 가격 1,000원

목차

1.회사 소개
2.경쟁자
3.전략
4.Mega –retailer
5.IT 기술도입 (MRP, OMS, HR)
6.VS IT개발
7.Springs의 결정
8.제언

본문내용

History
1887: Springs is founded in 1887 as Fort Mill Manufacturing Company in Fort Mill, SC, by Samuel Elliott White.

1982: The company is renamed Springs Industries, Inc.

1985: Springs Industries acquires Lowenstein Corporation - the purchase helps to make Springs one of the largest companies in the U.S. textile industry.

1995: Springs acquires Dundee Mills, Dawson Home Fashions and Nanik window coverings. The company reorganizes into three groups: Bed Fashions, Bath Fashions and Diversified Products.
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